Artiste manager, Lawrence Nana Asiamah Hanson popular known as Bulldog has advised female musicians to be consistent in order to remain relevant on the music scene.
“You are like customers for what you do so if you don’t feel that…for instance, if I see something from Yaa Yaa for nine months without consistency, I will stop following you. Consistency is the only remedy to keep them,” he said during a discussion on UTV’s ‘United Showbiz’ program hosted by Nana Ama McBrown.
He added that music fans now consume music like ‘fast food so they have to release new songs often’.
“At least you know in the year you would drop four songs, communicate with your people that every four months I will drop a song. Once you do that, their minds would be on you. But what I have realized is those female musicians don’t time the market.
“The guys are making it a rough game. Once you are consistent you guys will go far and if you can form a female group that would help,” Bulldog stressed adding that, female artistes are like “endangered species” in the industry.”